Social Commerce

Ok, so, here are my thoughts on Ulitzer... As a blogger, I focus on traffic and I spend quite a lot of time optimizing my SEO. Since the target audience of my articles is much greater than the reach of my blog, Ulitzer is actually helping me increase my content reach. Moreover, Ulitzer does it in a very fair way since links back to my posts or other locations are without the evil "nofollow" - providing a nice SEO boost. It also gives me some good metrics that are very useful data points on the effectiveness of my blog articles. And last but not least, it allows my article to appears in the news listings of the two major search engines, which is a very nice channel extension. So, all of this means that, while Ulitzer might be seen as a competing channel to bloggers, I think... (more)

Where Does Loyalty Come From?

New Media on Ulitzer What happens in our lives that creates our individual ethics and standards when it comes to the subject of loyalty? John Ikeda — check out his terrific insights at Lead With Honor — shared a comment on one of my previous posts stating: “I think there is a deep cultural shift occurring that started somewhere in the early 1980s. I don’t have a source for that… just my t... (more)

Start Being Visible and Valuable in One Minute

Personal Branding on Ulitzer Time is a scarcity.  We’re moving, receiving, listening, answering and engaging at speeds faster than ever before.  Have you ever watched a video longer than one minute and become impatient? Proof positive that we must accelerate to even participate! The Value of One Minute To realize The value of one minute: Ask a person Who has missed  the train, bus or plane.... (more)

Social Media Marketing 101

I was recently asked to opine on what makes a social media manager and his (or her) strategy successful in today's market. Having dabbled in the field for a little while now (perhaps what can be considered a long time in this emerging medium) it forced me to stop and reflect on my own trials and tribulations in the realm of social media marketing (SMM). The first thing I pondered is how ... (more)

Ulitzer to Announce "Most Influential Bloggers of 2010"

New-Media at Cloud Expo Ulitzer.com, the first revolutionary new-media platform in the world, announced today that it will publish the "most influential bloggers of 2010" on April 19, 2010, during the opening day of the 5th international Cloud Computing Conference & Expo (www.cloudcomputingexpo.com). Ulitzer's 2010 list will name 50 most influential bloggers by category, including: Most... (more)