Discussing the growing marketing and trends of Social Commerce

Social Commerce

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Social Commerce Authors: Tatsiana Levdikova, Liz McMillan, John Ryan, Maureen O'Gara, David M. Adler

Related Topics: Marketing and Sales, Web Analytics, Marketing Automation, CRM, Social Commerce, Business Intelligence

Business Intelligence: Article

New Federal IT Investment Performance Dashboard

Curious about Federal IT investments and their performance?

A new web site enabling agencies and the public to review the detailed financial performance of federal  IT investments using dashboards.  The home page offers a quick glance into the overall investment portfolio while also allowing you to go deeper into specific IT investments.  The site has enabled easy sharing of information as well as provided recent news and updates. The menu system is set up so the user can go into specific areas on the site.

We should encourage more government agencies to share data in this manner.  The public should get a transparent view into how their tax dollars are being spent and how efficient those investments are in the IT area as well as others.

More Stories By John Ryan

John is an experienced leader with a strong background of defining and executing company strategies. He is especially skilled in channel management, market analysis, brand marketing and selling technology products and services. He has successfully served in a number of executive positions and has been in management for 20 years. John is currently writing a book on increasing revenue generation. He has been a co-author of a comprehensive marketing methodology for high tech companies and has helped venture capitalists and private equity firms gauge their technology investments. In 2004, John served as Vice President of Marketing for the NA arm of the $6B IT Services division of Siemens, AG. John served on the board of directors at WebTrends, purchased by NetIQ (NTIQ) for $1 billion in 2001. WebTrends was highly successful dominating the web site analysis and reporting space. Prior to WebTrends, John was the Vice President of Marketing for Tivoli Systems. John has worked as a contracted consultant for established companies, start ups and top analyst firms. John can be reached at [email protected] or you can follow him on Twitter @buyersteps